Tag Archives: Digital

Nexusguard Helps Train Anti-DDoS, Digital Forensics Teams for APAC Law Enforcement

Nexusguard Helps Train Anti-DDoS, Digital Forensics Teams for APAC Law Enforcement

(PRWEB) December 24, 2013

Nexusguard was invited by the High Technology Crime Investigation Association to the 7th Annual HTCIA Asia Pacific Training Conference to hold training sessions. Attendees included law enforcement agencies, financial institution auditors, information security consultants and more. More than 30 organizations attended the event. In addition to discussing how digital forensics should comply with local regulations and international standards, Nexusguard experts also took the stage to analyse actual security breaches and explain how investigation was conducted.

“Digital forensics is based on two key principles: 1) law enforcement must adhere to local adaptations of the UNCITRAL Model Law on Electronic Commerce (MLEC); and 2) law enforcement should comply with ISO/IEC 27037:2012 guidelines,” said Ronald Pong, Security Manager at Nexusguard Consulting. “Digital evidence must be collected through standardized processes to reduce the risk of it being tampered with and to preserve its value. It is not only important that the evidence holds up in the courtroom, it must also be preserved in a way that allows all the evidence to be fully investigated under time and budget constraints,” Pong continued.

“Most organizations believe that they are adequately protected, especially when their security is vetted by internal IT teams or external consultants. The reality, however, is that today’s attacks are difficult to detect and organizations don’t find out about the attacks until afterwards–but the organizations themselves may not even know why they were attacked or how they were affected,” said Tony Miu, Researcher, Nexusguard. “This is how analysis of cyber crimes normally begin.”

Cyber crime investigators must collect data from all devices, evaluate all explicit and implicit evidence, uncover key evidence, and put all the pieces together to reconstruct the crime and determine how the victim was affected. Only then can an effective defense strategy be drawn.

The purpose of the training sessions was to enhance digital forensic prowess for law enforcement agencies in the Asia-Pacific region, who are increasingly faced with high-tech crimes. The sessions covered multiple areas, including: data collection, information gathering and evidence collection. Nexusguard security experts Mandy Tupaz, Nash Tseung and Joe Lee explained how to accurately accurately collect, define and analyse data and discover information.

In addition, Miu analyzed real-world cases to assess the limitations of different network security equipment and propose effective security solutions. He said that the essence of the training sessions was to apply digital forensic techniques to analyse logs and gradually uncover key evidence.

For more information, please visit http://www.nexusguard.com.


About Nexusguard Consulting

Nexusguard Consulting is an Asian based Information Security Specialist Company, delivering services that secure critical data, protect identities and help customers demonstrate ongoing compliance. Nexusguard Consulting is 100 percent product and vendor neutral. Our Team expertise ranging from 15 years experience with a deep industry intelligence to offer individual pragmatic solutions to our customer to align information security risk to organizational risk.

Our Services included:

·     Information Security Assessment Services

·     Regulatory and Compliance Consulting Services

·     Computer Forensics Litigation Support Services

·     The Payment Card Industry Data Security Standard Audits

Nexusguard Consulting is a sister company of Nexusguard Limited a separate in legal entity who focused on an Industry-leading Internet Security Service Providers providing DDOS Mitigation Services. Head Quarter in Hong Kong with several branches across Asia Pacific.

For more information, please visit http://www.nexusguard.com/security_consulting_services.htm.

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Experience Advertising, Inc. Expands Digital Agency Services to Include B-to-B Focused Online Marketing and Social Media Channel Management

Experience Advertising, Inc. Expands Digital Agency Services to Include B-to-B Focused Online Marketing and Social Media Channel Management

B-to-B Online Advertising Agency

Fort Lauderdale, FL (PRWEB) December 24, 2013

Experience Advertising, Inc., a full-service digital marketing agency, has rolled out a new agency service aimed at growing online advertising and social media for companies focused on business to business (B-to-B) marketing and sales. Experience Advertising will offer a full-suite of digital marketing services in their B-to-B packages including, but not limited to, the following services:

SEO Content – targeted, niche articles to build organic traffic and leads.
Video Creation – targeted videos to build traffic and leads.
Google AdWords and BingAds Management – ROI-focused, pay-per-click keyword management (SEM) to increase leads.
Online PR (press release writing and distribution) – company news and product announcements to build traffic and organic rankings.
Facebook Fan Advertising – growing targeted page likes to produce additional leads.
Facebook Page Management – daily posting, interacting and advertising to boost social engagement.
Twitter Advertising – sponsored tweets and targeted follower ads to increase engagement and leads.
Twitter Management – posting, interacting, and monitoring to build traffic, engagement, and leads.
LinkedIn Advertising Management – targeted lead generation to decision makers.
Retargeting Visitors – advertising to website visitors that leave without completing the lead form.
Email Marketing – email prospecting to targeted companies and decision makers.
Conversion Rate Optimization – increase the click-to-lead ratio on the website or lead form with proven strategies to boost conversion rates.
Proactive Live Chat – interacting with website visitors to provide information and increase potential customer interaction.

Experience Advertising decided to begin offering B-to-B digital marketing and social media services due to the lack of agencies focusing on this niche, as well as the surging demand for these services from cloud-based, “on-demand” SaaS (software as a service) companies. Evan Weber, CEO of Experience Advertising, Inc. stated, “B-to-B online marketing and social media advertising isn’t very easy for companies when you try to do it across channels. We feel that we’ve cracked the code on effective, multi-channel B-to-B marketing, so we decided to offer these services to companies focused on the B-to-B sector.”

In addition to B-to-B advertising and social media management, Experience Advertising provides industry-best online marketing services in traffic channels such as: SEO, pay-per-click search engine management (SEM), affiliate marketing, social media marketing, website conversion rate optimization, retargeting, customer loyalty programs, referral programs, comparison shopping engines (CSEs), email marketing, website design, website development, and comprehensive ecommerce consulting. If you are interested in learning more about online advertising and social media marketing, visit Experience Advertising for a complimentary evaluation.

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Transaction Wireless Predicts December 24th to Be Biggest Sales Day of 2013 for Digital Gift Cards and Anticipates Setting a New Company Record

Transaction Wireless Predicts December 24th to Be Biggest Sales Day of 2013 for Digital Gift Cards and Anticipates Setting a New Company Record

San Diego, California (PRWEB) December 24, 2013

After a record-breaking Cyber Monday, Transaction Wireless (TW), the pioneer and global leader in providing electronic, mobile, social, and traditional plastic B2C and B2B gift cards via their patented enterprise technology platform, predicts December 24, 2013 will be the biggest day of the year and in company history for digital gift card sales.

With more merchants choosing Transaction Wireless’ best in class platform to power their digital gift cards via mobile, email and Facebook; consumers now have more options and more time to extend their holiday shopping during this year’s condensed shopping window. Combine these new options with the fast merchant and consumer adoption of digital gift cards and the result is Christmas Eve becomes the largest shopping day for digital gift cards.

“With the condensed holiday shopping window this year, mass adoption of online shopping driven by the popularity of tablets, it is easy for us to predict that December 24 will be the biggest day for sales,” says Thomas Niedbalski, Senior Vice President of Business and Client Development, Transaction Wireless. “As expected, we’ve seen an uptick in digital gift card sales in the days leading up to Christmas and many gift cards that were purchased in advance but scheduled for delivery on Christmas Eve/Christmas day via the TW gift scheduler. These are great indicators that December 24 will be the pinnacle day of the season and of the year.”

Last-minute shoppers find digital gift cards to be the perfect gift due to their convenience, practicality and instant delivery via the TW just-in-time delivery feature. Digital gift cards are also perfect for someone that may have been forgotten on their list or that unexpected guest that stops by.” Niedbalski adds, “Transaction Wireless is the only solution in the industry that provides real-time delivery without delays.”

In addition to last-minute shoppers, other contributors to this year’s phenomenal growth has been our merchant’s increase in digital gift card promotions coupled with the rapid growth in consumer adoption. According to the NRF’s 2013 Gift Card Spending Survey conducted by Prosper Insights & Analytics, 8 in 10 shoppers will add gift cards to their basket this season and 59.8% of Americans still prefer a gift card for the holidays. The survey is designed to gauge consumer behavior and shopping trends for the holidays, and anticipates the total spending of gift cards to reach $ 29.8 billion. While shoppers plan to spend an average of $ 163.16 on gift cards, an all-time high in the surveys 11-year history.

Transaction Wireless’ digital gift solutions allow holiday shoppers to save time by avoiding the aggravation of traffic, parking and waiting in long lines at crowded malls. Digital gift card benefits also include:

        Ease of shopping from a mobile device, tablet or computer
     Personalization features such as adding text, audio, video, and a photo for a special touch
     Ability to gift in real time to distant relatives, military, friends, and more that are remote
     Immediate or scheduled delivery
     Zero shipping fees

Storing digital gift cards is no problem since TW provides an easy way to store gift cards directly to a mobile device within their email, which most receive on their mobile device today; or via the TW Passbook integration for iOS or various third party mobile wallets.

For more information, please visit http://www.transactionwireless.com or contact sales(at)transactionwireless(dot)com.

About Transaction Wireless

Transaction Wireless (TW) is the leading cloud-based enterprise solution for B2C and B2B gift cards, helping retailers and partners worldwide to evolve their traditional gift card business into electronic, mobile and social commerce platforms. Since 2006, Transaction Wireless has worked with more than 150 brands to offer the most innovative, versatile PCI Level 1 gift cards and integrated marketing capabilities in the industry, allowing clients to quickly deploy, acquire customers, build loyalty, and grow their bottom line. The company is trusted by some of the biggest brands in retail such as American Blue Ribbon Holdings, American Eagle Outfitters, Bass Pro Shops, Bob Evans Restaurants, Boston Market, Buckle, Buffalo Wild Wings, California Pizza Kitchen, The Cheesecake Factory, Chipotle, Comcast, Cracker Barrel, Darden Restaurants, Dine Equity, Domino’s Pizza, Earl Enterprises, Fandango, Finish Line, Groupon, Houlihan’s Restaurants, Kahala Corp., Land’s End, Marine Corps Exchange, Mimi’s Café, Overstock.com, Panda Express, Pappas Restaurants, Red Robin, Sport Chalet, and more. Transaction Wireless also provides its scalable technology to a number of partners including Hallmark Business Connections, HP, SVM, SVS and more.

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Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Sankei Digital and transcosmos Renew the Digital Media “Sankei Aplista”

Sankei Digital and transcosmos Renew the Digital Media “Sankei Aplista”

Sankei Aplista

Tokyo, Japan (PRWEB) December 26, 2013

transcosmos inc. (Headquarters: Tokyo, Japan; President and COO: Masataka Okuda; TSE First Section: 9715; hereafter, transcosmos) and Sankei Digital Inc. (Headquarters: Tokyo, Japan; President & CEO: Tetsuji Kondo) have renewed websites for the digital media “Sankei Aplista” their joint venture project, for PC and Smartphone.

Sankei Aplista was released on October 23, 2012 as a media to provide news and reviews related to Smartphone applications. With the slogan “Make Your Smartphone More Fun ” intact, this renewal, in order to accommodate the various needs of the Smartphone users, has renovated Sankei Aplista’s website into a general Smartphone information website to serve the users with tips to utilize their Smartphone for each aspect of their daily lives, such as business, family, and hobbies, in addition to information on applications. The screen design has also been updated to make it easier for Smartphone users to view.

Sankei Aplista’s Renewed Top Page: Mobile Website (Left) and PC website (Right) http://aplista.iza.ne.jp/.

Life with Smartphone is introduced in different categories: Business, Lifestyle, and Entertainment

The contents can be viewed from the following four categories to accommodate the Smartphone users’ interests:

●Business: Effective techniques are introduced for users who want to increase their work productivity and collect the industry information and put their Smartphone to work.

●Lifestyle: Wise Smartphone tips and techniques for the daily life– Tips to save on living expense through health management and money-saving ideas are presented.

●Entertainment: Useful information on culture including e-books, music, etc. and hobbies including sports, games, etc. is provided.

●News: Latest news on the newest models of Smartphone, new service plans, and fun events are delivered.

More details with “series” and “summaries”:

Topics which require more details are discussed in full details in series and/or summaries.

●”Let’s try! Smartphone photo recipes”: Smartphone is a camera! Picture-taking with Smartphone is delved into as a hobby.

●”How to Surf the Internet”: What you don’t know can lead to disasters. Let’s learn SNS and unwritten rules of the Internet.

●”Utilizing SNS for Work”: There is more to SNS than “Twitter” and “Like.” Suggestions for utilizing SNS for work are introduced.

●”Cool Goods for Adults”: Cool goods for adults to own! Cool Smartphone merchandises are introduced.

●”Summary of LINE Information”: LINE-related information essential for Smartphone is summarized here as a go-to source.

●”This is a Must! Smartphone Terminology”: Here is a summary of the Smartphone terminology which keeps on springing up.

The above is a partial list. A variety of other series and summaries are published.

Sankei Digital and transcosmos will continue to provide enjoyable and useful lifestyle for Smartphone users through “Sankei Aplista” with abundance of information and contents.

transcosmos is a registered trade name or trademark of transcosmos inc. in Japan and other countries.
Other company names and product or service names mentioned are registered trade names or trademarks of various other companies.

About Sankei Digital Inc.

Established on November 1, 2005. Being handed over the digital business of Sankei Shimbun Co., Ltd. (Headquarters: Tokyo, Japan; President: Takamitsu Kumasaka), Sankei Digital Inc. handles website management for Sankei Shimbun Group’s various media and publishing of news contents to portal sites and mobile devices.

About transcosmos inc.

transcosmos launched operations in 1966. Since then it has combined superior “human resources” with the most up-to-date “technological” capabilities to enhance the competitive strength of its corporate clients by providing them with high value added and superior services. It provides overall IT outsourcing services such as Call Center Services, Business Process Outsourcing Services, and Digital Marketing Services either as standalone solution or as combined services to its corporate clients to optimize their marketing efficiencies, to expand sales and gain new customers in E-Commerce business, and to improve operational efficiency and reduce clients operational cost for back office and information system operations. Further, these services have been expanded beyond Japan, globally, centered in Asia. transcosmos aims to be the “Global IT Partner” of its corporate clients to provide them with high quality outsourcing services on a global scale.

Inquiries from the media should be forwarded to

transcosmos inc. Public Relations & Advertising Department

Mail: pressroom(at)trans-cosmos.co(dot)jp

Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.